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mTouche forms joint steering committee for infotainment platform

mTouche Technology Berhad (“mTouche” stock code 0092) said it has formed a steering committee, made up of representatives from all parties involved in the Master Collaboration Partnership Agreement between Advance Platform Sdn Bhd (APSB) and Octa Gravity Co., Ltd (Octa) respectively.

The collaboration is to develop and market a Digital Media and Infotainment Platform, which is a Platform-as-a-Service (PaaS) incorporating the APSB’s CompuRex Dash series of solutions with the enhancement of Octa’s OCTABrain Technology.

The strategic business directions for the platform have been identified and established which include the customization work required for the platform, the commercialization terms as well as the monetization framework. The hardware and software specifications, infrastructure, network and performance criteria have also been finalized and all parties have started the development work since early September 2017. 

“The development work has been progressing well, and the platform is slated for phase 1 release into the market within mid-December 2017 to mid-January 2018. Three (3) product apps will be developed together with the core platform engine which will provide social networking, infotainment, online gaming, reality video streaming and digital media advertising,” said mTouche.

The phase 2 has been scheduled to be released in early April 2018 with the introduction of the Open Application Program Interface (API) for third-party developers and content partners to market and cross-sell their services.

The phase 3 release is scheduled to be in early July 2018 with the enhancement of OCTABrain technology, an Artificial Intelligence (A.I.) over the cluster data analytic engine which provides machine learning that will be giving another level of user behavior analysis in delivering a richer mobile experience to businesses and end-users. 

The Company opined that it is the right timing for mTouche, in collaborating with APSB and Octa to introduce a new innovative Digital Media and Infotainment Platform in mid-December 2017 by leveraging on its partners’ proven solutions and core engines of applications and databases which has reduced the development risks while improving the time-to-market roll-out as most new internet users in the region are now mobile first, and often mobile only.

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